Who am I?

I'm a UX/UI designer with an interdisciplinary background in branding, design, public relation, and digital marketing. Currently based in The Philippines. I focus on User Research, Interaction Design and have a crush on Visual Design.

As a designer, I have always strived to create impactful solutions by employing a human-centric approach and leveraging my innate curiosity to make people's lives easier and more delightful.

How did I get into UX?

With my innate curiosity, I realized that I embrace helping people around me solve their problems, given it's personal or professional life. As a child, I used to help my mum with tech questions. I still vividly remember how I helped her use her new iPhone. This carried through into my professional life, where I with cross-functional teams in Online Gaming Industry over 7 years, I delivered design and marketing solutions to maximize business's revenue by conducting market research, developing content strategy,  and contributing collaborative ideas as a team player.

Those valuable experiences instill in me the idea of how much I enjoy bridging the gap with logic and facts to derive useful outcome rooted in empathizing person's experience. As passion leads the way, I decided to pursue a career that allows me to follow my life-long passion for design, utilize my strengths and experiences purposefully to create meaningful, memorable experiences for everyone on the web and beyond.

Other things I enjoy

  • ☕ Coffee and Food: I'm a coffee drinker and a food enthusiast. I love to spot out cozy coffee shops in local areas to enjoy the beautiful surroundings and indulge in a cup of delicious coffee. Some weekends, I also find myself in the kitchen cooking Pho - pronounced "Fuh" - a Vietnam's quintessential national dish.
  • 🎨 Illustration & 3D: I have always had a passion for art. I enjoy spare my time doodling, drawing random images, given its paper painting or digitalized ones. Currently, I find that learning & exploring 3D is also a great way to boost my creativity and alleviate some stress.
  • ✈️ Travel & Photography: Exploring the world and capturing its beauty has always been on my bucket list. Having real-life experience in different cultures has provided me with a better understanding of diversity and embracing diverse perspectives in life.

Wanna say hey?

If you’d like to get in touch with me about a project, collaboration, or just to say hello over coffee, drop me a line here or email me at

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